Table 3 <br />Lower River Road Concept Plan Implementation Strategies <br />Short-Term Work Program <br />June 2009 <br />Strategies and Action Recommendations <br />Responsible Parties <br />Implementation Strategy 1: Willamette River and Greenway <br />1.1 Create incentives for riparian area restoration and enhancements. <br />City <br />1.2 Prepare for an area-wide Willamette Greenway permit application. <br />City/Property <br />Owners/Neighborhood <br />Implementation Strategy 2: Sustainability <br />2.1 Prepare a Neighborhood Action Plan. <br />RRCO/City <br />2.2 Prepare for a Lower River Road Sustainability Plan. <br />RRCO <br />Implementation Strategy 3: Lower River Road Multi-modal Transportation Improvements <br />3.1 Pursue funding priority for improvement projects located in mixed use areas. <br />City <br />3.2 Identify pedestrian/bicycle crossing locations and pursue funding. <br />City <br />3.3 Prepare a Preliminary Improvement Plan for Lower River Road including EmX <br />City/LTD <br />Implementation Strategy 4: Zoning Code and Development Standards <br />4.1 Provide interim incentives for desirable development. <br />City <br />4.2 Identify a staff lead. <br />City <br />4.3 Initiate a Special Area Zone Plan. <br />City/Stakeholders <br />Implementation Strategy 5: Public Collaboration &.Partnerships <br />5.1 Establish a subcommittee of the River Road Community Organization. <br />RRCO <br />• Develop a work plan. <br />RRCO <br />• Pursue planning grant. <br />RRCO/City <br />• Prepare a Neighborhood Action Plan <br />RRCO/City <br />