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3. IMPLEMENTATION STRATEGIES 3.1 Introduction The Lower River Road Concept Plan Implementation Strategies are a guide to actions that should be used to translate the Lower River Road Concept Plan described in Section 2 of this report into a reality. It incorporates the vision for the area developed by the Rasor Mixed Use Center Community Advisory Committee into "short term", "mid-term" and "long-term" actions the City and stakeholders should take to implement the Concept Plan. There are five key implementation strategies with over thirty supporting recommendations. A Short-Term Work Program is also identified. See Table 3. As projects and actions are completed and more experience obtained, these Implementation Strategies and recommendations should be revisited and revised accordingly. It is recommended that the Short-Term Work Program be updated periodically so that progress can be monitored and new plans and programs revised to reflect progress or timeframe adjustments. The Short and Mid-term recommendations should be tied to the City's Capital Improvement Program to reflect priorities and funding requirements for each project. 3.2 Implementation Strategies The Implementation Strategies and action recommendations described below are activities the City and stakeholders should undertake in order to implement the Lower River Road Concept Plan. It is understood, however, that accomplishing these activities will largely depend on the availability of public and private funds, availability of City staff and neighborhood resources for project assignments, and interest by property and business owners and residents of the area. Strategies and action recommendations should be considered during annual budgeting and work program preparation of the City, and by the River Road Community Organization and Whiteaker Community Council in development of their Neighborhood Action Plans. Implementation Strategy 1: Willamette River, Willamette Greenway and Rasor Park Continue to protect and enhance the resources located within the Willamette Greenway boundary. Focus on public lands including Rasor Park and West Bank Bike Path corridor, EWEB and private parcels within the Willamette Greenway boundary. Enhance habitat and natural values, air and water quality, history, land configuration and public access to and from the West Bank Bike Path. Improve the visual/aesthetic relationship between the river corridor and neighborhood and commercial areas, and provide visual connections to the river. Short-Term Recommendations: 1.1 Consider creation of a tax incentive program that would establish incentives for private property owners to restore riparian areas. If an incentive program is approved, make this area eligible for these incentives.